A mission carried by love, faith, and a promise.
Just Smile is a family support program dedicated to serving families raising children with cancer. Our program provides holistic, family-centered support that addresses emotional, practical, and spiritual needs throughout the cancer journey. By offering compassionate care, connection to resources, and tangible assistance such as transportation, meals, essential items, and emotional support, Just Smile helps ease the stress families experience while navigating treatment and caregiving responsibilities. The program is rooted in empathy, faith, and meaningful action, with a focus on improving quality of life for families during and beyond treatment.
Rosemary Sherrod
Founder, Just Smile
Founder's Story
Just Smile was born from a journey of love, pain, faith, and legacy.
I am Rosemary Sherrod, and this mission began long before it had a name. During my son Qevonte's cancer journey, we often talked about writing a book together one day. We wanted to help others through the pain we were enduring. We knew our story held heartbreak, but we also believed it held meaning, hope, and something that could encourage other families facing dark times.
As the years went on, our journey became even heavier. After a doctor told Qevonte he had six months to live, we sat quietly together in his hospital room, holding the weight of that moment. In that silence, I asked him what he wanted people to take from his story. I asked him what he wanted his website to be called, because at the time he wanted to start a website and blog.
His answer was simple, but powerful.
He said, "Just Smile."
He said he wanted people to know that they could choose to be positive and just smile through the pain.
That moment never left me.
A smile that started it all.
Every program, package, and prayer behind Just Smile carries Qevonte's joy with it. These are a few of the moments his family holds close.
Board of Directors
Just Smile Family Foundation is guided by a founding board committed to serving families with care, transparency, and accountability.
Rose Sherrod
Founder
Kayla Tanner
Director
Katie Wilson
Director
Boniechia James
Director
Built on trust, growing with purpose.
Just Smile Family Foundation is registered as an Alabama nonprofit corporation and is guided by a founding board. We are intentionally building the foundation needed to serve families well, with transparency every step of the way.
- Approved as an Alabama nonprofit corporation
- Founding board established
- Building programs, family support pathways, and community partnerships
- Continuing federal tax-exemption readiness and updates
Just Smile Family Foundation is not currently recognized as a 501(c)(3) organization, and contributions are not tax deductible at this time. We will share an update here as soon as our federal tax-exempt status is confirmed.